Logo Factors.ai

Optimize Your Marketing Efforts With B2B Revenue Attribution

Switch to a B2B marketing analytics & revenue attribution platform that works like you’d expect it to. Visualise marketing’s impact on revenue & pipeline. Be the reason your team crushes targets.

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Determine the influence of every customer touchpoint
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Optimize ROI across campaigns, content, events, and more
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Unlock data-driven insights to scale your marketing efforts

You’re in great company with Factors

hiver
slintel
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goldcast logo
verloop logo
rocketlane logo
wowsender logo
rocketium
Sense
talview
cascade logo
Lytics
09 solutions
Socket logo
hiver
slintel
the sleep company logo
goldcast logo
verloop logo
rocketlane logo
wowsender logo
rocketium
Sense
talview
cascade logo
Lytics
09 solutions
Socket logo

You’re in good company with other high-growth teams

chargebeeLivespacedesigncafeplivoadpushuphiverslintelthe sleep company logogoldcast logoverloop logorocketlane logowowsender logorocketiumSensetalviewcascade logoLytics09 solutionsSocket logo
yourstory
chargebee
Livespace
designcafe
plivo
adpushup
hiver
slintel
the sleep company logo
goldcast logo
verloop logo
rocketlane logo
wowsender logo
rocketium
Sense
talview
cascade logo
Lytics
09 solutions
Socket logo

Factors is your unfair advantage at driving more revenue

35%

Increase in ROI

Our customers optimize campaign spends and focus more on winning strategies

15%

Lift in Revenue

Using Attribution Analysis and Explain AI to improve user journeys

30min

Onboarding

With no code integrations and blazing fast support, dive in fast to see real value

attribution

Industry-leading attribution with Factors

Our patented revenue attribution engine is purpose-built for the modern B2B marketer. Unlike other attribution tools, Factors empowers you with granular, multi-touch analysis across keywords, campaigns, channels, and more. Get weekly automated insights on what campaigns, journeys, and user attributes convert better. Determine the influence of every touch-point on pipeline and revenue. Factors is the perfect solution to attribute your marketing efforts, crush your targets, and scale success

Turbocharge Your Marketing Engine

Measure & validate your every marketing initiative, spot-on.

Capture

Eliminate data silos with integrated customer analytics.

Get a holistic view of the entire Marketing Funnel, minus all dependencies.

  • Unify data across Ad Platforms, Website and CRM
  • Transform CRM snapshots into an event stream
  • Intelligently stitch the data with marketing context
  • Quantify every marketing effort

Learn

Empower and align your Team with Delightful Analytics Experiences.

Say ‘hello’ to clutter-free insightful dashboards.

  • Truly Self Serve, No Code or SQL experience required
  • Pre-built Checklists for repetitive analytics use cases (upcoming)
  • Masterclass of Analytics Templates used by the best in B2B Marketing
  • Accelerate the speed to insight for everyone

Grow

Squash bias & blindspots with AI-powered actionable insights.

Drill infinitely into your data & augment the rockstars in your team

  • Identify spends & root causes for KPI drop
  • Identify high-performing initiatives/tactics
  • Find pockets of higher and lower performance
  • Define custom properties and events basis your business logic

Award-winning Marketing Analytics

Don't just take our word for it!

Edoardo D

CEO

Delos Labs

“What a product and what a team!”

The software is super intuitive and easy to use. Once setup (thanks to the big help of Factors' team) tracking became a piece of cake. Thanks to Factors I can now see clearly where my leads come from. Since using Factors I have increased my conversion rate by 4.3% resulting in an increase in revenue close to 15%.

Anirhudh S

Experiments & Conversions

Chargebee

"Data is obtained and stitched across multiple platforms for a holistic view of the funnel. Support has also been instant!"

Ramya S

Growth Marketer

Klenty

4.5 star rating

“Customer Journey Analytics UX is nearly flawless for data-stitching, attribution, funnels, and more"

Tom S

SVP Sales & Marketing

Lytics

4.5 star rating

"I love the concept of Insights. Extremely valuable as we sort through mountains of data to come to a decision."

Ankit Purohit

Senior Product Manager

Livspace

"Stitching all data from multiple platforms made easy"

Shubham G

Head of Inbound Marketing

Adpushup

"One stop shop for all marketing analytics and attribution."

Aquibur Rahman

Aquibur Rahman

CEO

Mailmodo

“Investigate and ultimately improve”

“Factors.AI’s unique solution of stitching data from various marketing tools, ad platforms, CDPs, and CRMs to create a single data stream has enabled us to investigate and ultimately improve how visitors are interacting with our website and what channels are driving engagement and conversions”

Still on the Edge?
Experience your full marketing potential, first-hand!

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