Our patented attribution engine is purpose-built for the modern B2B marketer. Unlike other attribution tools, Factors empowers you with granular, multi-touch analysis across keywords, campaigns, channels, and more. Get weekly automated insights on what campaigns, journeys, and user attributes convert better. Determine the influence of every touch-point on pipeline and revenue. Factors is the perfect solution to attribute your marketing efforts, crush your targets, and scale success
Eliminate unintuitive data silos, tedious spreadsheets, and rigid reporting. Track all the metrics that matter to you across campaigns, website, CRM & more — under one roof
Visualize touch-points, analyze buyer behavior, target
high-intent leads & identify key inflection points with
end-to-end customer journey mapping.
Empower marketing to reduce revenue leakage & improve ROI with AI-fueled automated insights, multi-touch attribution, and a holistic marketing analytics suite.