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B2B Account Analytics & Revenue Attribution
Identify anonymous website visitors
Factors taps into industry-leading IP-technology to identify up to 64% of anonymous website visitors and their firmographics — without the need for forms. Know which accounts are visiting your site and target high-intent leads in real-time.
AI-fuelled journey analytics
Track every touchpoint across the customer journey at an aggregate, account, and user level with path analysis and timelines. Identify inflections in conversions across campaigns, website, and CRM with AI-fuelled Explain and Weekly Insights.
The most bang for your buck
Rest assured, we provide the most cost-effective pricing plans without compromise on features or customer experience. All our plans include dedicated implementation support and customer success management for no extra charge.
Drive more pipeline, with less spend
Unify data, analyze performance & drive conversions — effortlessly
Unify
Marketing & Revenue Metrics
Eliminate  siloed data, tedious spreadsheets, and unintuitive reporting. Track all the metrics that matter to you across campaigns, website, CRM & more — under one roof
Identify
Know Who’s Visiting Your Site
Identify website visitors without forms using industry-leading IP-technology. Qualify and target high-intent leads based on firmographics and visitor behavior.
Analyze
Account Analytics & Attribution
Monitor the influence of every touchpoints across the customer journey with powerful account analytics, multi-touch attribution, timelines, and more.
Optimize
Drive marketing ROI & pipeline
Get the most out of your marketing efforts with AI-fueled automated insights. Reduce revenue leakage and drive more pipeline with less spend.
Frequently Asked Questions?
to help you make the switch to Factors
How much time do you have? Just kidding. Factors is a powerful AI-fuelled account analytics platform that helps B2B teams with intuitive revenue attribution, ABM analytics, path analysis, funnels, KPI dashboards, visitor identification, automated insights, and much much more. In short — we provide the insights you need to drive more pipeline, with less spend.
Our pricing models are straightforward. It is directly related to the number of monthly tracked users (MTU) or visitors across your website and CRM. Visit our pricing page for a dedicated overview of our plans: factors.ai/pricing
Under 30-minutes. Factors is simple by design. We deliver code-free integrations with all your ad campaigns, CRM data, website, chatbot, etc. If needed, we provide end-to-end onboarding support for no extra charge.
Absolutely! Factors is GDPR, CCPA, and PECR compliant. We're also one of the tools in the industry to be SOC2 Type II certified as well. Furthermore, we only use first-party cookies — so you can be sure that your data is yours alone. Privacy-first, always.
We've partnered with industry-leading ABM platform 6sense to deliver world-class IP-based visitor identification technology within Factors. This means users can identify up to 64% of anonymous companies visiting the website without requiring form submissions. Learn more over a quick chat with us.
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