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B2B Demand Generation Platform
Know how your buyers move. Run campaigns that win.
Go beyond finding high-intent buyers. AI agents help you uncover hidden buyer journeys, run tailored ads and outreach campaigns, and guide you on the next best action, so you generate quality pipeline, fast. All from one platform.
1000+ GTM teams scaled their pipeline (and slept like babies). You can, too.
4.5 stars
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Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai
Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai
Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai
Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai
Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai
Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai
Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai
Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai
Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai
Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai
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Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai
Why is Demand Gen this messy?
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How Factors works
Find out who’s on your site and what they care about
- Identify anonymous companies visiting your website with reverse IP lookup
- Uncover over 75% of accounts when your competitors stop at only ~40%
- Map every click, page view, bounce to understand exactly what they’re interested in
“Factors’ account identification and intelligence is a game changer for generating revenue.”
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Intent signals from all over, in one clear view
- Capture intent from everywhere–G2, ads, CRM, website, third-party sources, and more
- Tune out the noise and let AI tell you who’s ready to buy
- Build dynamic account lists with firmographics and behavioral filters
“Factors.ai delivers us the best ROI in our Martech stack. The wealth of data and granularity helps us make every marketing dollar count.”
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Run ads that move buyers from “Mayyybe” to “Yes!”
- Run LinkedIn and Google ads based on buyer stage and interest
- Send back rich conversion data and outpace competitors who’re still flying blind
- Control ad impressions at the account level to get more with the same budget
"With Factors, we realized how much further our LinkedIn Ads budget could go. We saw more efficiency and reached more accounts without overserving just a few large enterprises."
Give your reps the intel to stay one step ahead, always
- Run intent-based outreach and engage buyers when they’re most interested
- Prioritize accounts based on intent so your reps don’t waste time chasing the wrong ones
- Arm your AEs with AI-powered account context and smart next steps
“Getting geo data from Factors has been a game-changer. I can find the right people instantly and personalize outreach that leads to real SQLs.”
Make revenue attribution ridiculously simple
- Track revenue back to the touchpoints that actually moved the deal forward
- See how every channel and segment performs, so you can double down on what works
- Ask our AI anything. Funnels, metrics, campaigns—no dashboards, no digging (coming soon)
“Saved 2x of my time by providing accurate insights & easy-to-use dashboards to access Klenty's metrics.”
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Integrations
Great GTM only works when your tools work together—CRM, ad platforms, G2, Slack, all of it.
With Factors, integrations are quick, flexible, and sturdy.
Need something custom? Use webhooks, make.com, or just ask!
We’re not just another tool.
We’re your extended team!
Buying a demand gen platform is step one. Getting results? That’s where most teams struggle.
That’s why we don’t just hand you the software. We get in the trenches with you, tailoring everything to your GTM motion, from onboarding to execution.
24*5 Support
White glove onboarding
Business review sessions
Day 0
Connect your website, CRM, ad platforms, and Slack
Start seeing who’s visiting your site and where they came from within 24 hours.
Week 01
Set-up Factors, mapped to your GTM motion
We help you define segments, workflows, and the right metrics to track. No cookie-cutter
onboarding.
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Week 02
Start running ads, outreach, and alerts
You’ll go live with tailored GTM plays across LinkedIn ads, Google ads, and sales.
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Week 03 & Beyond
We stay in the loop, so you stay ahead
Campaigns shift. Priorities change. We help you adapt and optimize whenever you need.
I really appreciate how responsive the CS team is — and honestly, the whole company. I went from not knowing where to start to feeling completely comfortable using Factors, all within just three calls.
Kris Wojcik
Senior Performance Marketing Manager, AdConversion
Enterprise-
Grade Security
Your data stays safe with Factors. We’re GDPR compliant and SOC 2 Type II and ISO 27001 certified, so you can connect and scale with total confidence.
GDPR
Compliant
ISO 27001
SOCII Type 2
