3 reasons why teams prefer Factors
Credit campaigns and content based on their relative influence on conversions. Experiment with a wider range of attribution models, granular account analytics & custom KPIs to drive superior insights
Say goodbye to tedious onboarding, implementation fees, and learning curves. Get started with intuitive, no-code attribution supported by dedicated customer success — all in a matter of minutes, not weeks.
Go beyond attribution to drive go-to-market performance. Tap-into industry-leading account identification, account scoring, path & funnel analysis, real-time alerts, and much, much more.
Don't just take our word for it
"Factors' advanced analytics combined with visitor identification allows us to build a complete understanding of the account journey including the dark funnel. We are now able to plan our marketing campaigns and content efforts with clear visibility into what is driving conversions and pipeline."
Our marketing ROI improved by 55% in a few weeks as we cut down on underperforming channels, campaigns, and ads and diverted resources towards high volume-low cost avenues. Factors took out any guesswork with its multi-touch attribution and allowed us to light up marketing programs that influenced revenue.
Factors.ai stood out from other tools we considered for customer journey analytics, page metrics & data accuracy. Our CRO went up by 34% in the first year. Factors is self-sufficient & covers everything related to conversions and funnels. It's user friendly, time saving & highly accurate.
Performance Marketer, Klenty
What a product and what a team! The software is super intuitive and easy to use. Once setup tracking became a piece of cake. Thanks to Factors I can clearly see where my leads come from. With Factors, we have increased our conversion rate by 4.3% resulting in an increase in revenue close to 15%
The best part about factors is the support from the team right from onboarding to weekly check-in. As a hyper-growth company, attribution is important to us to be able to measure ROI across omnichnnels and giving a deeper look at data. They helps us take decisions across marketing spends and optimize campaigns at scale.
Ready to make the most of your go-to-market efforts?
Book a demo & see Factors in action now.
Frequently Asked Questions?
to help you make the switch to Factors
How much time do you have? Just kidding. Factors is a powerful AI-fuelled account analytics platform that helps B2B teams with intuitive revenue attribution, ABM analytics, path analysis, funnels, KPI dashboards, account identification, automated insights, and much much more. In short — we provide the insights you need to drive more pipeline, with less spend.
Our pricing models are straightforward. Visit our pricing page for a dedicated overview of our plans: factors.ai/pricing
How long does implementation take?
Under 30-minutes. Factors is simple by design. We deliver code-free integrations with all your ad campaigns, CRM data, website, chatbot, etc. If needed, we provide end-to-end onboarding support for no extra charge.
Is Factors privacy compliant?
Absolutely! Factors is GDPR, CCPA, and PECR compliant. We're also one of the tools in the industry to be SOC2 Type II certified as well. Furthermore, we only use first-party cookies — so you can be sure that your data is yours alone. Privacy-first, always.
How does account identification work?
We've partnered with industry-leading ABM platform 6sense to deliver world-class IP-based account identification technology within Factors. This means users can identify up to 64% of anonymous companies visiting the website. Learn more over a quick chat with us.