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#1 Account Based Marketing Tool
One Platform for ABM & Attribution
Run high-impact campaigns, sync intent-based audiences to LinkedIn & Google, and track exactly which accounts turn into pipeline. Know what moved the deal. And what didn’t.
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4.5 stars
G2 Attribution Partner
Linkedin Sales Navigator Alliance Partner
Run, Measure, and Optimize Your Account Based Marketing Motion
We supercharge visitor identification by unifying data from 6sense, Clearbit, Demandbase, Snitcher, and Bombora into comprehensive account profiles. Unmask over 75% of your website traffic and discover the high-intent buyers engaging with your brand.
Capture intent signals across LinkedIn, Google, Meta, G2, Bombora, and more — so you see the complete buyer journey, not just fragments.
Score and segment accounts using AI that factors in live behavior, firmographics, and pipeline stage. Know exactly who to target and when to reach out.
Sync your high-intent audiences directly to LinkedIn and Google. Track conversions with CAPI, control ad frequency, and eliminate wasted impressions on accounts that aren't buying.
Trigger sales alerts and personalized outreach based on live intent signals. All data syncs instantly to your CRM, Clay, Google Sheets, and other tools you already use.
Full-funnel attribution shows you exactly which campaigns and channels generate real revenue — not just clicks and leads that go nowhere.
One Platform for ABM & Attribution
Run high-impact campaigns, sync intent-based audiences to LinkedIn & Google, and track exactly which accounts turn into pipeline. Know what moved the deal. And what didn’t.
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Steve Colberg, Head of Growth
Aashima Lamba, Senior Manager Demand Generation
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Shane Poyar, Growth Marketing and Operations Manager
GTM leaders at 1,000+ B2Bs trust Factors is better. Here’s why.
30 mins Onboarding
No-code integrations and lightning-quick onboarding. Get started in minutes.
24/5 Customer Support
White glove support from setup to success to help you achieve your outcomes
Tried & Tested Playbooks
We are invested in your success. Tap into Factors’ research to improve your GTM.
Secure & Scalable
Your data is in safe hands. Rest assured, data security and privacy compliance is a top priority. Factors is SOC 2 type II certified. We’re also GDPR, CCPA, and PECR compliant.
GDPR Compliant
ISO 27001
SOCII Type 2
Schedule a personalized demo or sign up to get started for free
Frequently asked questions
How is Factors.ai different from other Account Based Marketing platforms?
Unlike traditional Account Based Marketing platforms, Factors combines account identification, ad syncing, campaign automation, and full-funnel attribution — all in one platform. No more switching between tools or stitching data manually.
Can I sync audiences to LinkedIn and Google Ads?
Yes. With just a few clicks, you can sync dynamic account segments to LinkedIn, Google, and Meta — and keep them automatically updated as account activity changes.
How does Factors identify anonymous website visitors?
Factors uses IP intelligence, firmographic data along with waterfall enrichment, and first-party data to identify high-intent companies visiting your site — even if they don’t fill out a form.
What kind of attribution does Factors support?
We support both multi-touch and account-based attribution — including View-Through Attribution (VTA) and LinkedIn’s Conversions API (CAPI) — to help you measure true impact of your account based marketing across the funnel.
How much does Factors cost?
Factors’ Pricing plan depends on your team size, use cases, and number of tracked accounts. We offer flexible plans for early-stage startups, scaling GTM teams, and enterprise B2B orgs. 👉 Book a demo to get a custom quote based on your goals.
How long does it take to get set up?
Most teams get up and running in just a few days. Our onboarding team will help you set up your tracking, integrations, and campaigns so you can start capturing intent and activating accounts right away.
Get a personalized walkthrough tailored to your GTM goals
