#1Leadfeeder Alternative

Identify 2X more accounts than Leadfeeder

We achieved 23% higher conversions with Factors

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4.5 rating
G2 Attribution Partner
LinkedIn Marketing Partner
Trusted by 500+ global GTM teams

What Factors has that Leadfeeder doesn’t

  • Identifies 75% website vistors— vs Leadfeeder’s ~40%
  • Tracks intent signals across channels
  • Predictive Scoring & Buyer Journey Mapping
  • LinkedIn & Google Ads integration
  • Attribution down to pipeline & revenue
  • Easy GTM & CRM sync workflows

What happens when you go beyond Leadfeeder: Stories from GTM teams

The impact of Factors.ai on Rocketlane is that we’re not just doing better, we're working smarter and more efficiently. Returns on our campaigns have improved, and our understanding of our data means we can make better decisions.

Thanks to Factors.ai's intent signals, Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai.

Factors' value is almost impossible to quantify because of how deeply it’s integrated into our stack. It’s become a critical tool for building a clear understanding of our users, their actions, and their journey across our digital footprint.

What happens when you go beyond Leadfeeder: Stories from GTM teams

The impact of Factors.ai on Rocketlane is that we’re not just doing better, we're working smarter and more efficiently. Returns on our campaigns have improved, and our understanding of our data means we can make better decisions.

The impact of Factors.ai on Rocketlane is that we’re not just doing better, we're working smarter and more efficiently. Returns on our campaigns have improved, and our understanding of our data means we can make better decisions.

The impact of Factors.ai on Rocketlane is that we’re not just doing better, we're working smarter and more efficiently. Returns on our campaigns have improved, and our understanding of our data means we can make better decisions.

See how we beat Leadfeeder

Frequently Asked Questions

How is Factors different from Leadfeeder?

Leadfeeder helps you identify companies that visit your site.
Factors goes further — starting with best-in-class account identification coverage powered by waterfall enrichment. From there, we help you qualify those accounts, score engagement, sync data to sales, and track what actually turns into revenue.

Can I use Factors to alert sales when high-intent buyers are active?

Yes. With Factors, you can set up smart alerts and workflows to notify sales when target accounts show strong buying signals — no manual tracking needed.

How easy is it to switch from Leadfeeder to Factors?

Very. Our onboarding team helps you migrate, connect your CRM and ad tools, and build workflows — so you start seeing value fast.

Why do marketing teams choose Factors over Leadfeeder?

Because Leadfeeder stops at traffic. With Factors, you get buyer journey mapping, predictive scoring & segmentation, Campaign automation, full-funnel analytics, sales alerts and workflows — built to prove ROI.

Is Factors more than a visitor identification tool?

Yes. Factors is a full-funnel platform that connects anonymous visits to pipeline, powers account-based marketing through powerful segmentation, ads activation, sales automation and attribution.

See Factors in action
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