Let's chat! When’s a good time?
Modal Close icon
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Identify far more visitors at half the cost

Identify up to 64% of anonymous companies visiting your website
Track visitor behaviour, firmographics, and account timelines
Don't break your bank! Plans start at $99/month
See how Factors can help
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
GDPR & SOC2 Type II
14-day free trial
You're in great company
AriseHealth logoOE logoToogether logo2020INC logoThe Paak logoEphicient logo
3 reasons to choose Factors over Leadinfo

Identify up to 64% of visitors

Rigorous comparative testing with over 20,000 IPs reveals that Factors achieves industry-leading visitor identification rates of up to 64%. This means that on average, you can identify up to 27% more visitors than the closest alternative.

The most bang for your buck

Rest assured, we provide the most cost-effective deals without compromise on data quality, user experience, or customer success. All our plans include first-party website analytics and account timelines out of the box as well.

Advanced analytics & timelines

Most visitor identification tools track high-level, and often insufficient metrics such as page views and session duration. Factors auto-tracks granular data including button clicks, scroll depth, and account timelines for actionable analytics.

Don't just take our word for it

"Factors' advanced analytics combined with visitor identification allows us to build a complete understanding of the account journey including the dark funnel. We are now able to plan our marketing campaigns and content efforts with clear visibility into what is driving conversions and pipeline."

Aquibur Rahman

CEO, Mailmodo

Factors’s real-time Slack Alerts for accounts identified via visitor identification technology has helped our Sales Team be proactive. Roughly 25% of last month’s new revenue for Clearfeed is due to the outbound outreach done by the SDRs based on Factors data.

Ankit Jain

Co-founder, Clearfeed

A game changer for B2B Marketers for Account Analytics. Factors’ advanced analytics combined with visitor identification allows us to build a complete understanding of the Account Journey including the dark funnel. We are now able to plan our marketing campaigns and content efforts with clear visibility into what is driving conversions and pipeline.

Alok Goel

Co-founder, Drivetrain.ai

A dream solution for B2B marketers to unfold user journeys. When we chalk plans for a campaign, we love valuable insights. Even better when we have it sliced & diced. The granularity of data is perfect & the mining engine of Factors with 6sense has unbelievable match rates for de-anonymizing accounts.

Prassana Venkatesh

Marketing Manager, DataTracks

Combining visitor identification with Factors’ advanced analytics has unlocked insightful views for our product and content marketing teams. We now have a clear view of how our content performs across key audience segments — and the opportunities to optimize user journeys and conversions further.

Kaushik Satish

Marketing Direction, Sense

Know Your Visitors, Drive More Pipeline

Identify visitors, analyze behavior & drive conversions — effortlessly

Identify

Identify Who's Visiting Your Website

See companies visiting your site and track visitor behaviour. Stay on top of high-intent leads with real-time Slack & MS Teams alerts.

Qualify

Qualify & Target High-Intent Leads

Qualify visitors based on intent and firmographics data. Target sales-ready website visitors while the iron’s still hot.

integration

Optimize

Optimize Performance, Drive ROI

Go beyond visitor identification with a suite of account analytics and revenue attribution tools to drive more pipeline and ROI.

Sales Folk & Marketers Love Factors. Here's Why.

Identify accounts, generate leads, and close deals

For Sales

Find
ready-to-buy
leads

Your visitors are far more likely to buy than those who are yet to hear of you. Prevent revenue from slipping away.

Outpace
competitors
to the sale

Reaching out to leads first improves your odds of closing the deal. Act instantly when prospects land on your site and beat competitors to the sale.

Build
sales pitches
that convert

See what content your leads engage with most to anticipate buyer needs and personalize sales pitches.

For Marketers

Delight
your sales
team

Get started with Factors in minutes to generate quality, high-intent leads for your Sales team

Optimize
marketing
campaigns

See what channels drive traffic, scale the right campaigns, and close the gap between impression & revenue.

Create
content
that works

See how companies engage with content on your website and optimize for topics that resonates most

Frequently Asked Questions?
to help you make the switch to Factors

Why Factors over Leadinfo?

Factors.ai delivers the most accurate IP-matching in the industry with a whopping average match rate of 64%. This means nearly 30% more matches than the nearest competitor. We’re also one of the most cost-effective de-anonymization solutions in the industry with plans starting as low as $99/month. Additionally, our complementary suite of account analytics, attribution, and journey mapping creates a unified ecosystem for all your ABM analytics needs.

How does pricing work?

Our pricing model is straightforward. It is directly related to the number of monthly tracked users (MTU) or companies we identify. Here's a breakdown 1. 500 Accounts Identified - $99 2. 1000 Accounts Identified - $179 3. 5000 Accounts Identified - $499 4. More than 5000 Accounts Identified - request a demo to receive a custom quote

How long does implementation take?

Implementation takes under 10 minutes. Simply install our light-weight script onto your website and let the magic happen. In case you need assistance, we have dedicated onboarding support on stand by.

Can Factors identify remote workers?

Yes — but to a certain extent. We use multiple commercially available databases and combine that with our proprietary first party data to match remote users accurately to their company accounts.

Is Factors privacy compliant?

Yes. Factors is absolutely compliant with your privacy requirements across GDPR, CCPA, and PECR. We're also SOC2 Type II certified: ensuring industry-standard protection across data security, availability, processing integrity, confidentiality, and privacy.

Still on the Edge?
Experience your full marketing potential, first-hand!

book a demo bg