Factors Academy

Resources on how to leverage Factors. Discover hidden opportunities, qualify sales-ready accounts, attribute GTM efforts to pipeline.

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All Academy Resources

Resources on how to make the most of Factors

Account Engagement

Dive deep into account engagement and intent signals with Factors

Alerts & Webhooks

Learn how to set up real-time alerts to stay on top of target accounts.

Build Better LinkedIn Retargeting Audiences with Factors

Build Better LinkedIn audiences with Factors

Conversion Funnel Analysis

Dive deep into the world of full funnel analysis with Factors

Engagement Scoring

Businesses that employ engagement scoring see a 77% boost in ROI compared to those that do not 👀

Execute Better Outbound Sales With Factors

Factors 101

An overview of our work. Learn the basics and get started with Factors.

G2 Intent Signals

Capture intent signals across website, LinkedIn, and now, G2!

How To Measure Blog Sessions By Funnel Stage

Which blogs are consumed by which companies and at which funnel stages?

How To…Measure Qualified Traffic %

Here’s how to monitor & optimize ICP traffic with Factors

How to Measure LinkedIn True ROI With Factors

Measure LinkedIn True ROI with Factors

Introducing Webhooks

Push data from Factors into nearly any other GTM tool on the planet!

Lead Generation Overview

Learn how Factors tackles the challenges with B2B pipeline creation

LinkedIn Intent Signals

🔥We're thrilled to announce our groundbreaking partnership with LinkedIn!

New Look, Who This?

Introducing our refreshed navigation bar, to make everything easier!

Real-time Alerts

Real-time alerts to empower lightning-fast responses to high-intent accounts.

Segments Refresh

Our shiny, new refresh of a fan favorite feature: Segments!

Slack & Teams Integration

Receive real-time updates on your target accounts and leads — right in your messaging app

Website Metrics Analysis

Frustrated with low website conversion rates? You're not alone.

Marketing & Sales Playbooks

Tried & tested playbooks to effectively leverage Factors