Optimize Your Marketing Efforts With B2B Revenue Attribution
Switch to a B2B marketing analytics & revenue attribution platform that works like you’d expect it to. Visualise marketing’s impact on revenue & pipeline. Be the reason your team crushes targets.
You’re in great company with Factors
You’re in good company with other high-growth teams
Factors is your unfair advantage at driving more revenue
35%
Increase in ROI
Our customers optimize campaign spends and focus more on winning strategies
15%
Lift in Revenue
Using Attribution Analysis and Explain AI to improve user journeys
30min
Onboarding
With no code integrations and blazing fast support, dive in fast to see real value
Industry-leading attribution with Factors
Our patented revenue attribution engine is purpose-built for the modern B2B marketer. Unlike other attribution tools, Factors empowers you with granular, multi-touch analysis across keywords, campaigns, channels, and more. Get weekly automated insights on what campaigns, journeys, and user attributes convert better. Determine the influence of every touch-point on pipeline and revenue. Factors is the perfect solution to attribute your marketing efforts, crush your targets, and scale success
Turbocharge Your Marketing Engine
Measure & validate your every marketing initiative, spot-on.
Capture
Eliminate data silos with integrated customer analytics.
Get a holistic view of the entire Marketing Funnel, minus all dependencies.
Unify data across Ad Platforms, Website and CRM
Transform CRM snapshots into an event stream
Intelligently stitch the data with marketing context
Quantify every marketing effort
Learn
Empower and align your Team with Delightful Analytics Experiences.
Say ‘hello’ to clutter-free insightful dashboards.
Truly Self Serve, No Code or SQL experience required
Pre-built Checklists for repetitive analytics use cases (upcoming)
Masterclass of Analytics Templates used by the best in B2B Marketing
Accelerate the speed to insight for everyone
Grow
Squash bias & blindspots with AI-powered actionable insights.
Drill infinitely into your data & augment the rockstars in your team
Identify spends & root causes for KPI drop
Identify high-performing initiatives/tactics
Find pockets of higher and lower performance
Define custom properties and events basis your business logic
Award-winning Marketing Analytics
Don't just take our word for it!
Edoardo D
CEO
Delos Labs
“What a product and what a team!”
The software is super intuitive and easy to use. Once setup (thanks to the big help of Factors' team) tracking became a piece of cake. Thanks to Factors I can now see clearly where my leads come from. Since using Factors I have increased my conversion rate by 4.3% resulting in an increase in revenue close to 15%.
Anirhudh S
Experiments & Conversions
Chargebee
"Data is obtained and stitched across multiple platforms for a holistic view of the funnel. Support has also been instant!"
Ramya S
Growth Marketer
Klenty
“Customer Journey Analytics UX is nearly flawless for data-stitching, attribution, funnels, and more"
Tom S
SVP Sales & Marketing
Lytics
"I love the concept of Insights. Extremely valuable as we sort through mountains of data to come to a decision."
Ankit Purohit
Senior Product Manager
Livspace
"Stitching all data from multiple platforms made easy"
Shubham G
Head of Inbound Marketing
Adpushup
"One stop shop for all marketing analytics and attribution."
Aquibur Rahman
CEO
Mailmodo
“Investigate and ultimately improve”
“Factors.AI’s unique solution of stitching data from various marketing tools, ad platforms, CDPs, and CRMs to create a single data stream has enabled us to investigate and ultimately improve how visitors are interacting with our website and what channels are driving engagement and conversions”
