Meet Factors.ai

More Pipeline. Less Wasted Budget.

Factors.ai is the full-funnel ABM platform that identifies your anonymous traffic, activates target accounts on LinkedIn and Google, and attributes every deal back to the campaign that drove it. Used by 1,000+ B2B SaaS GTM teams.

With Factors.ai, we've transitioned from guessing games to precision targeting.
Eligibility for the gift card promotion is limited to professionals in Demand Generation roles at US-based B2B SaaS or Services companies. Final approval of eligibility rests solely with the Factors Marketing Team.

4.5 stars

G2 Attribution Partner

Linkedin Sales Navigator Alliance Partner

Get a personalized walkthrough tailored to your GTM goals
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How it Works

From anonymous visitor to closed deal in one platform

Six steps that connect your entire funnel,
from the first anonymous visit to the signed contract.

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01
Identify Anonymous Traffic

75%+ match rate using waterfall enrichment across 6sense, Clearbit, Demandbase, Snitcher, and Bombora.

WEBSITE VISITOR ID

02
Capture Cross-Channel Intent

75%+ match rate using waterfall enrichment across 6sense, Clearbit, Demandbase, Snitcher, and Bombora.

INTENT CAPTURE

03
Score & Prioritise with Al

75%+ match rate using waterfall enrichment across 6sense, Clearbit, Demandbase, Snitcher, and Bombora.

ACCOUNT INTELLIGENCE

04
Activate on LinkedIn & Google

Sync high-intent audiences, control frequency, suppress CRM accounts, and track conversions via CAPI.

INTENT CAPTURE

05
Prove Real Revenue Impact

Full-funnel attribution shows exactly which campaigns generate revenue - not just clicks and MQLS.

ATTRIBUTION

06
Trigger Sales Automatically

Real-time alerts and personalised outreach triggered by intent signals. Syncs to HubSpot, Salesforce, Clay, and more.

SALES INTELLIGENCE

Scout by Factors.ai

Your AI GTM team,
running on your data

Ask questions, build reports, and deploy agents -trained on your CRM, website, ads,
and G2 intent. No setup.
Browse agents →
Browse agents →
See Scout in action
See Scout in action

Watch

Ask anything about
your pipeline

Instant answers from live account, campaign, andrevenue data. No SQL, no dashboards.

Map

Build reports
in minutes

Revenue attribution, pipeline health, ICP heatmaps - in under 5 minutes, ready to share.

Patrol

Agents that never
clock out.

Agents working for you 24/7 - adding accounts to LinkedIn, alerting reps on intent spikes, scoring churn risk. Automatically.

GTM leaders at 1,000+ B2Bs trust Factors is better. Here’s why.

30 mins Onboarding

No-code integrations and lightning-quick onboarding. Get started in minutes.

24/5 Customer Support

White glove support from setup to success to help you achieve your outcomes

Tried & Tested Playbooks

We are invested in your success. Tap into Factors’ research to improve your GTM.

Factors Blog

Secure & Scalable

Your data is in safe hands. Rest assured, data security and privacy compliance is a top priority. Factors is SOC 2 type II certified. We’re also GDPR, CCPA, and PECR compliant.

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GDPR Compliant

GDPR Compliant

ISO 27001

ISO 27001

SOCII Type 2

SOCII Type 2

LinkedIn Marketing Partner
GDPR & SOC2 Type II

Schedule a personalized demo or sign up to get started for free

Schedule a personalized demo or sign up to get started for free
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Factors Blog

Frequently asked questions

What is Factors.ai, and who is it for?

Factors is an agentic demand generation platform built for modern demand gen, RevOps, and growth teams. It helps B2B marketers find high-intent accounts, map the buyer journey, automate sales & marketing campaigns, and measure what works — all in one place.

How does Factors identify website visitors?

Factors uses a waterfall enrichment model with multiple partners to identify more than 75% accounts visiting your website. We enrich visitor data to reveal company names, engagement patterns, and more, even if the visitor doesn’t fill out a form. With user geo, and job titles, Factors can also pinpoint ~30%users who likely visited the website.

Can Factors help us target ads on LinkedIn?

Yes! With our LinkedIn Ad Pilot, you can sync high-intent accounts directly to LinkedIn, control adimpressions, and ensure your budget is spent on the right accounts, based on real-time buyer behavioracross your website, ads, CRM, G2, and more.

Do you integrate with our CRM and tools?

Yes. Factors has robust integrations with Salesforce, HubSpot, LinkedIn, G2, Apollo, Smart lead, and more. You can sync account data to and from your CRM, trigger sales alerts, or even launch outreach directly from Factors. We also help you set up custom integrations via webbooks, Zapier, and make.com.

How much does Factors cost?

Factors’ Pricing plan depends on your team size, use cases, and the number of tracked accounts. We offer flexible plans for early-stage startups, scaling GTM teams, and enterprise B2B orgs. 👉 Book a demo to get a custom quote based on your goals.

How long does it take to get set up?

Most teams get up and running in just a few days. Our onboarding team will help you set up your tracking, integrations, and campaigns so you can start capturing intent and activating accounts right away.