B2B Demand Generation Platform

Intent data tells you which of your target accounts are actively researching problems you solve, right now, before they fill out a form or talk to anyone. Factors pulls these signals together across your website, ads, and third-party sources and surfaces them as a clear priority list for sales. So instead of "Company X visited our site," your rep gets "Company X has visited your pricing page three times this week, engaged with your LinkedIn ad, and is researching ABM tools. Here's who to contact."

Yes, and that's exactly the use case Factors is built for. Rather than treating all 1,000 accounts the same, Factors.ai scores them based on real engagement signals: website behavior, content consumption, ad interactions, and third-party intent. The result is a live, ranked list of accounts showing the most buying activity so your team focuses energy where it's most likely to convert.

Absolutely. You can upload your target account list directly into Factors and get notified the moment any of those accounts show up, whether it's your homepage, a personalized landing page, or your pricing page. It's account-level precision, not just anonymous traffic data.

Yes, and this is one of the biggest wins teams see with Factors. Before an SDR makes a call or sends an email, they can pull up a full account timeline: every page visited, every ad impression, every content piece consumed. That context turns cold outreach into a warm, informed conversation and it shows up right in your CRM.

Yes. Factors lets you push your highest-intent account lists directly to LinkedIn and Meta as matched audiences, automatically updated as account scores change. So your ads follow your warmest accounts across channels, without anyone manually exporting CSVs or updating audience lists every week.