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Winning B2B Growth When Paid Costs Rise & ROI Falls
How to reclaim pipeline momentum through smarter attribution, audience precision, and multi-channel influence.
November 6, 2025
12 PM EST
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What you’ll takeaway:
- The 2025 Paid Media Paradox - Why CAC’s rising and what top marketers do to fix it.
- Fixing the Spend Spiral - How to stop overspending and prove real impact.
- The New Playbook for Measurement - Simple ways to show influence and win leadership trust.
- Q&A Session - Get expert insights from Srikrishna (Factors.ai), Jason (Omni Lab) and Jonathan (Omni Lab).
Save Your Spot
Meet the Speakers
Srikrishna Swaminathan
Co-founder & CEO, Factors.ai
Jason Steele
Co-founder, Omni Lab
Jonathan Bland
Co-founder, Omni Lab
