Account Intelligence

Your accounts are showing intent. What’s next?

Uncover accounts visiting your site, unify intent signals from multiple sources, map the buyer journey, and take the right actions to turn them into “closed won”.

Book a demo
Book a demo
Try for free
Try for free
Factors Blog

1000+ GTM teams identify and close high-intent buyers. Now, it’s your turn.

4.5 stars

Swarmia
"Factors has become our go-to platform for managing all paid activity. The reporting has been super helpful. I can finally see how often converted accounts saw our ads and use that to guide our strategy."

Pinja Dodik,

Head of marketing, Swarmia

Antstack

Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik
Senior Performance Marketing Manager,

Adconversion

yellow Ai

Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik
Senior Performance Marketing Manager,

Adconversion

Shippit

Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik
Senior Performance Marketing Manager,

Adconversion

Moengage

Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik
Senior Performance Marketing Manager,

Adconversion

Descope
“Factors is core to our stack. We use it for ads, full-funnel engagement, and giving sales clear visibility into who’s engaging and why.”

Shane Poyar,

Growth marketing and ops, Descope

AudienceView
“We were able to identify and close a $45k deal in just 15 days. This was a big win we would’ve missed if it weren’t for Factors.”

Saurabh Wahegaonkar, Demand Gen Lead,

AudienceView

Akeyless
“Factors.ai helps us understand account behavior from awareness to closure. We have far more visibility of how our LinkedIn efforts influence different stages of the sales funnel."

Daniel Michan,

Senior head of digital marketing, Akeyless

Sprinklr

Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik
Senior Performance Marketing Manager,

Adconversion

Highradius

Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik
Senior Performance Marketing Manager,

Adconversion

Celonis

Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik
Senior Performance Marketing Manager,

Adconversion

Usercentrics

Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik
Senior Performance Marketing Manager,

Adconversion

TataComnications
“We were able to identify and close a $45k deal in just 15 days. This was a big win we would’ve missed if it weren’t for Factors.”

Kris Wojcik
Senior Performance Marketing Manager,

Adconversion

WebEngage

Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik
Senior Performance Marketing Manager,

Adconversion

SingleStore

Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik
Senior Performance Marketing Manager,

Adconversion

Pylon

Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai

Kris Wojcik
Senior Performance Marketing Manager,

Adconversion

Factors Blog

Your buyers are researching you, and you have no idea!

“No clue who’s actually seeing our ads or emails.”

If this is you, you’re probably:

Picking accounts at random, not with data

Reaching out without knowing who’s actually interested

Showing up after the buyer has made up their mind

But you can fix it with Factors!

Find out who’s really interested in your product and reach them at the right time:

Without Factors

  • No idea on who’s visiting your website
  • No clue if your ads and emails are reaching the right people
  • Generic outreach to prospects
  • Chasing accounts that aren’t serious

With Factors

  • Identify ~75% accounts with firmographic details
  • Complete overview of buyer engagement
  • Personalized intent-based outreach
  • Prioritize and target high-intent prospects

“The number of digital footprints and breadcrumbs that your typical prospect is laying out for you is exploding. You must know how to leverage that information and apply it to your marketing and sales execution. At Squadcast, we leverage Factors to layer intent signals to sales so that they can reach the right prospects.”

Anusuya Kannbiran

Anusuya Kannbiran

Head of Product Marketing, Squadcast

See how Factors works
Take A Tour of Factors
Factors Blog

Stay on top of the right accounts with Factors

Reveal more than 75% of anonymous traffic

Identify accounts visiting your site with waterfall enrichment across multiple providers. Enrich accounts with geography and job titles to pinpoint up to 30% of people who likely visited.

“Factors’ account identification and intelligence is a game changer for generating revenue.”

Praveen R, Marketing, Drivetrain

Reveal anonymous traffic

Unify GTM data and intent signals

Integrate intent from multiple sources like CRMs, MAPs, ad platforms, G2, and third-party providers to understand how accounts behave on various channels.

“If anybody does native targeting on LinkedIn, where they don't use an ABM list, they should really use a tool like Factors to avoid wasting ad spend here.”

Samir Asefi, Performance Marketing Team Lead at Hey Digital

Unify gtm data

Map out the buyer journey, end-to-end

Achieve a bird’s-eye view of account and user-level engagement, from awareness to deal won. Aggregate winning paths and drop-off points to drive conversions.

“If anybody does native targeting on LinkedIn, where they don't use an ABM list, they should really use a tool like Factors to avoid wasting ad spend here.”

Samir Asefi, Performance Marketing Team Lead at Hey Digital

Map buyer journey
“Thanks to Factors.ai's intent signals, Q1 2024 was our best quarter ever for meetings booked and conversions. We generated a significant number of high-quality leads through Factors.ai.”

Aashima Lamba

Sr. Manager, Demand gen, Upflow

Aashima Lamba

Stay top of mind for highly engaged accounts

Prioritize the right accounts in sales outreach and ad campaigns, using predictive scores based on intent, engagement, and fit.

"Factors helps our sales team uncover high-intent accounts that might otherwise go unnoticed. By reaching out at the right time, we're getting more discovery calls and closing more deals."

Saurabh Wahegaonkar, Director of Demand Gen, AudienceView

Prioritize highly engaged accounts

Know what interests your buyers

Group account activity by the products or features they care about. Add them to relevant campaigns and reach out with the right message.

“If anybody does native targeting on LinkedIn, where they don't use an ABM list, they should really use a tool like Factors to avoid wasting ad spend here.”

Samir Asefi, Performance Marketing Team Lead at Hey Digital

Know buyers' interests

Align sales and marketing for timely engagement

Get a complete, real-time view of every account, tracking activities, intent signals, and engagement across channels in one place to guide smarter sales and marketing actions.

“If anybody does native targeting on LinkedIn, where they don't use an ABM list, they should really use a tool like Factors to avoid wasting ad spend here.”

Samir Asefi, Performance Marketing Team Lead at Hey Digital

Align sales and marketing

Have SDRs engage with high-intent buyers instantly

Set up custom AI alerts to notify sales teams with relevant information about the account and their buyer journey so they can act swiftly to close the deal.

“We’ve set up alerts for pricing pages, competitor pages, and geography. If someone lands on an alternatives page, I know exactly what to say and who to go after.”

Sai Samyuktha, SDR, RevenueHero

Set up custom AI notifications

Enterprise-
Grade Security

We keep your data and sanity intact. Factors is GDPR compliant, SOC 2 Type II certified, and ISO 27001 certified, so you can connect and scale with total confidence.

GDPR Compliant

GDPR
Compliant

ISO 27001

ISO 27001

SOCII Type 2

SOCII Type 2

Got questions? We got answers

Can I see which person visited my website?

No, Factors does not offer person-level identification. However, with user geography and job title filtering, we help you pinpoint which person likely visited your site.

How long does onboarding take?

Onboarding takes about 30 minutes, and it’s easy as 123! Simply follow the self-serve instructions or talk to sales. 

Do you offer a free trial?

Yes, we offer a 14-day free trial on our plans. You can check out our pricing page to learn more.

I have more questions!

We’d love to help! Shoot us an email at sales@factors.ai or book a demo to learn more about how Factors can help you 2x your sales and marketing ROI. 

Factors Blog
Factors

Move buyers down the funnel faster with Factors

Speak to our team today
Speak to our team today
Factors Blog