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ABM in 2026: The Stack & Workflows That Scale
January 22, 2026
12:30 PM EST
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What you’ll takeaway:
- What “modern ABM” really means in 2026
- Inside a scalable ABM stack: tools, data layers & orchestration
- How to combine paid media + outbound + GTM engineering into one system
- Designing workflows that sales and marketing can actually run together
- Common ABM mistakes that prevent scale (and how to fix them)
Meet the Speakers
Srikrishna Swaminathan
Co-founder & CEO, Factors.ai
Ali Yidrim
Co-Founder, Understory Agency
