Automate buying signals into pipeline

Engage prospects, grow pipeline & measure true ROI

Capture cross-channel intent signals, empower repeatable GTM playbooks, and activate LinkedIn campaigns that actually work — only with Factors.

4.6/5 G2 Rating

Trusted by 500+ GTM teams

You’ll 2x your results with Factors. Here’s how.

Intent Capture

Capture intent signals in one place

Identify up to 64% of your website traffic with IP lookup
Capture intent signals from website, CRM, MAP, LinkedIn & G2
Import intent data from Gartner, TrustRadius & more  
Workflow Automations

Build repeatable GTM playbooks

Address your team’s unique needs with automation for everyday workflows
Activate alerts, enrichments, email outreach, and anything else you can dream of
Leverage pre-built workflows for common automations across CRM, MAPs, etc.

See Factors in action

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Account Intelligence

Segment, score, and activate accounts

Build segments based on firmographics & engagement data
Prioritize sales-ready accounts with engagement scoring
Stay on top of GTM with full-funnel analytics & attribution
Linkedin AdPilot

Maximize ROI from LinkedIn Ads

Eliminate lopsided ad distribution and undue ad costs with frequency capping
Measure LinkedIn’s true impact and 2x your ROI with view-through attribution
Run intent-based campaigns and optimize ad performance with CAPI

What customers have to say

Ankit Jain


25% of our revenue is from outreach done based on Factors account identification data.

Praveen R


Factors’ account identification & account intelligence is a game changer for generating revenue.

Daniel M


Factors improves our reach and ROI by 10% and makes our LinkedIn ads way more efficient

Abhishek I.

Marketing Head

With Factors, we’ve been able to save 216,448 ad impressions and reach the largest spread of accounts per dollar spent


Performance marketer

Factors stands out from other alternatives. We saw a 34% improvement in conversation rates within the first year.

Loved across go-to-market teams

Explore function-specific features and use-cases

For Marketing

Build better audiences, execute intent-based campaigns, and drive marketing ROI.

For Pre-Sales

Stay on top of engaged accounts in real-time, enrich target contacts, and eliminate buying.

For Sales

Identify in-market accounts, automate prospecting, and turn signals into sales.

For Customer Success

Capture customer engagement, identify sell and cross opportunities, and drive more revenue per deal.

Safety & Security

Secure by design, your data is yours alone

See Factors in action

Schedule a personalized demo or get started for free

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