LinkedIn Benchmarks for B2B | Insights from 100+ Marketing Teams
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Guide

How to Optimize LinkedIn Audience Network: We analyzed 8,000 Campaigns

Learn how to effectively set up LAN to expand your reach beyond LinkedIn while maintaining precision targeting and control.

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Most Marketers Get LAN Wrong(Like, Really Wrong)

We analyzed ~8,000 campaigns. Only 5% had the right setup. The rest?
Well… let’s just say, their ads were going places they shouldn’t.

Here’s What You’ll Learn In The Guide

  • Pros and Cons of using LinkedIn Audience Network
  • When LAN works—and when to avoid it
  • Costly LAN mistakes that are draining your dollars
  • How to actually control where your ads appear
  • Best practices to get real results

Bonus: The Master Block & Allow List

Fix your LAN setup. Run smarter campaigns.

Learn how to effectively set up LAN to expand your reach beyond
LinkedIn while maintaining precision targeting and control.
Get Master Block & Allow List
Get Master Block & Allow List