Hey there! I'm Tanvi, a product marketing manager at Factors with 3.5 years of experience working in marketing—primarily at early-stage startups.
A couple years ago, if you’d asked me, “What’s B2B SaaS?”, I probably would’ve been clueless. But today? I absolutely love it and find myself exploring new aspects of it every day. My journey includes working at two B2B SaaS startups—Hiver, where I handled lead gen and growth marketing in a 1-10 stage, and Facets.cloud, where my focus has been on technical product and content marketing in a 0-1 environment. These experiences have helped me sharpen my strategic thinking and develop a strong "get-things-done" mindset.
On the academic side, I hold an MBA from IIM Indore, where I majored in marketing and strategy. This has definitely played a big part in shaping my approach to work.
When I'm not geeking out on marketing strategies, you'll find me indulging in music, singing, or painting—my creative outlets that help me stay balanced. I also wear my anxiety on my sleeve, but that just makes me more real, right? I'm always up for learning new things and connecting with people, so if you want to chat about marketing, startups, or music, feel free to reach out on LinkedIn!
