LinkedIn Benchmarks for B2B | Insights from 100+ Marketing Teams
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The GTM Reset: How Leaders Are Rethinking Strategy for 2026

In this session, Stan Rymkiewicz, Head of Growth at Default and former Olympic athlete turned growth leader, shares how high-performing B2B teams are rethinking their GTM strategy from the ground up. With experience at Chili Piper and as a co-founder, Stan brings a unique perspective on what separates teams that scale from those that stall.

February 18, 2026
11:30 AM EST
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Factors Blog
Factors Blog

What you’ll takeaway:

  • Why "marketing isn't channels anymore—it's a system"
  • Building your ICP with firmographic, technographic & intent data
  • How to tier accounts into "now," "later," and "monitor" buckets
  • Unifying routing, enrichment & scheduling for pipeline velocity
  • Common GTM mistakes that kill scale (and how to fix them)
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Meet the Speakers

Stan Rymkiewicz

Head of Growth, Default

Praveen Das

Co-founder at Factors