Looking for Lead Forensics competitors to better identify and enrich anonymous accounts engaging with your business? You're in the right place. Here's our review of the top 10 Lead Forensics alternatives in 2024
In this article, we’ll cover:
Lead Forensics is a popular visitor identification software that works with over 60,000 customers worldwide. The tool helps businesses identify companies visiting a website using reverse IP-lookup technology.
Some of its key features include:
Lead Forensics offers two plans: Essential and Automate
Although there’s not much clarity about the pricing on their website, here’s our comprehensive breakdown of Lead Forensics Pricing
Lead Forensics is a widely used tool in the account intelligence space. That being said, no solution is without its flaws. Here are a few reasons why B2B marketers and sales folk consider Lead Forensics competitors.
Lack of Granularity in Data: Users have stated that they prefer to gain access to deeper insights with the data collected by the tool
Steep Pricing: Customers across review platforms have stated that Lead Forensics can be relatively pricey for SME businesses looking for cost-effective solutions
Learning curve: Users on G2 have reported that the tool presents certain complexities, leading to a slightly steep learning curve
There are many Lead Forensics competitors in the market today, but we’ve researched and hand-picked the best ones for you. Here’s all you need to know about the top 10 visitor identification and account intelligence tools among B2B companies ⬇️
Clearbit is a marketing intelligence tool for B2B businesses that offer users visitor deanonymization, along with intent data, contact data of leads & firmographic data. The tool offers users a large collection of data sets, using publicly available data on the internet, proprietary data, and a large language model (LLM) that organizes unstructured data into usable, standardized modes of information.
Clearbit offers B2B companies a three-part solution: Enrich, Reveal, and Capture.
TrustRadius lists Clearbit’s pricing as $20,000 annually, but the company does not have publicly available pricing information on its website. Clearbit offers flexible pricing on its website, which depends on the user’s contact creation needs, web traffic, and database size.
Visitor Queue is a visitor identification tool that businesses use to identify prospective clients. You can then use it to reach out to decision-makers from the companies that you’re targeting.
The tool also provides names, contact information, location, and social media links for the businesses visiting your website. It ensures compliance with local and international privacy laws by relying entirely on publicly available data pulled from a variety of sources.
Visitor Queue offers its clients:
Visitor Queue offers five payment tiers depending on the number of leads a client requires from them per month. Here are Visitor Queue’s payment plans:
Factors is an account intelligence and analytics solution that connects with industry-leading data partners to provide IP-based deanonymization. It also provides robust account analytics functions including multi-touch attribution, account scoring, path analysis, and more.
Factors offers its clients versatile, comprehensive features, including:
Factors offer a free plan along with 3 other tiers:
Happierleads’ visitor identification tool enables you to reach out to, and target leads that aren’t currently converting into clients. Happierleads’ automated solutions enable users to follow up with visitors and retarget them on autopilot. Its large database of companies also makes for quicker, easier visitor identification.
Happierleads offers users four solutions:
Happierleads offers 4 different pricing plans based on the company’s growth stage:
KickFire identifies leads who are engaging with your company and segments them according to intent. KickFire allows you to prioritize leads based on intent segmentation. It also allows users to see which types of content resonate the most with their target audiences. It is now a part of Foundry as of 2024.
KickFire offers users the following features:
KickFire does not offer pricing information publicly.
LeadLander’s visitor identification solution gives you employee contact information for priority leads. The tool offers users contact profiles and key data points that can help companies close more deals. It also provides user journey information and the web pages each visitor has seen.
LeadLander offers 2 pricing plans:
LeadInfo de-anonymizes website visitors for B2B clients using their extensive data set. They match the visitor’s IP address against their vast database. Their clients obtain an overview of website users, the companies they belong to, and their behaviors.
It offers users various one-click integrations and worldwide coverage to ensure seamless lead generation. It also lets B2B companies view website visitors in real-time.
Leadinfo’s key features include:
Leadinfo’s pricing model uses a sliding scale based on the number of unique companies recognized per month on their clients’ websites.
Albacross’s account intelligence offerings help users nurture leads visiting their websites. They help clients discover unseen purchasing intent through their deanonymization feature, thereby generating more pipeline and accelerating sales.
Albacross offers its users:
Albacross’s interface helps users organize data intuitively. However, small businesses have found that the tool may be more suited to larger organizations due to informational gaps in Albacross’s database.
Albacross offers users two pricing models: Self-service and Growth.
Leadfeeder’s visitor identification capabilities help users convert page views into valuable pipeline.
Leadfeeder’s four-step plan to uncover hidden leads visiting their users’ websites is to identify, qualify, collect, and send leads. This ensures that their users obtain high-value leads that have a better chance of converting.
Leadfeeder’s features include:
Leadfeeder offers users two payment plans:
Warmly is a sales orchestration platform that uses AI to identify, track, and connect with website visitors who are actively looking to buy. They offer workflow features that automate sales prospecting for SMB-sized revenue teams.
Warmly offers a free plan along with a business plan for $1200/mo and an enterprise custom pricing.
Deanonymization is essential for B2B companies to expand and target high-value prospects. Your account intelligence tool should also help you qualify and activate high-intent accounts visiting your website. Factors analytics and attribution platform helps you evaluate and iterate your sales and marketing campaigns so you can turn prospects to paying customers in no time.
Its no-code integrations and robust reporting make for an easy user experience with a minimal learning curve.
Get in touch with us today to find out how Factors’ account intelligence capabilities can help your company minimize pipeline leakage and increase efficiency and revenue.
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