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#1 Website Visitor Identification Tool
Identify upto 64% of visitors
Rigorous comparative testing across visitor identification tools reveals that Factors.ai's IP-look-up delivers consistently better data quality. What does this mean for you? Up to 27% more visitors were identified than the closest alternative.
#2 Cost-effective pricing plans
Our pricing plans are designed to deliver the most bang for the buck for small to mid-market teams. Rest assured, we provide the most cost-effective deals without compromise.
#3 Advanced analytics & attribution
Most visitor identification tools track high-level metrics like page views and session duration. Factors delivers granular analytics including button clicks, scroll depth, source, account timelines, path analysis, attribution, and more.
"Factors' advanced analytics combined with visitor identification allows us to build a complete understanding of the account journey including the dark funnel. We are now able to plan our marketing campaigns and content efforts with clear visibility into what is driving conversions and pipeline."
Aquibur Rahman
Know Your Visitors, Drive More Pipeline
Identify visitors, analyze behavior & drive conversions — effortlessly
Identify
Identify Who's Visiting Your Website
Identify the names and characteristics of companies visiting your site. See how visitors engage with website content to uncover high-intent leads
Qualify
Qualify & Target High-Intent Leads
Analyze visitor actions with behavioral and firmographic filters & breakdowns. Qualify & target high-intent leads while the iron is still hot.
Optimize
Optimize Performance, Drive ROI
Along with identifying visitors, unlock a suite of account analytics, revenue attribution & journey mapping tools that integrate with ads, website & CRM
Sales Folk & Marketers Love Factors. Here's Why.
Identify accounts, generate leads, and close deals
For Sales
Find
ready-to-buy
leads
Your visitors are far more likely to buy than those who are yet to hear of you. Prevent revenue from slipping away.
Outpace
competitors
to the sale
Reaching out to leads first improves your odds of closing the deal. Act instantly when prospects land on your site and beat competitors to the sale.
Build
sales pitches
that convert
See what content your leads engage with most to anticipate buyer needs and personalize sales pitches.
For Marketers
Delight
your sales
team
Get started with Factors in minutes to generate quality, high-intent leads for your Sales team
Optimize
marketing
campaigns
See what channels drive traffic, scale the right campaigns, and close the gap between impression & revenue.
Create
content
that works
See how companies engage with content on your website and optimize for topics that resonates most
Frequently Asked Questions?
to help you make the switch to Factors
Factors.ai delivers the most accurate IP-matching in the industry with a whopping average match rate of 64%. This means nearly 30% more matches than the nearest competitor.
We’re also one of the most cost-effective de-anonymization solutions in the industry with plans starting as low as $99/month.
Additionally, our complementary suite of account analytics, attribution, and journey mapping creates a unified ecosystem for all your ABM analytics needs.
Our pricing model is straightforward. It is directly related to the number of monthly tracked users (MTU) or companies we identify. Here's a breakdown
1. 500 Accounts Identified - $99
2. 1000 Accounts Identified - $149
3. 5000 Accounts Identified - $499
4. More than 5000 Accounts Identified- Get a custom quote by requesting for a demo.
Yes — to a certain extent. We use multiple commercially available databases and combine that with our proprietary first party data to match remote users accurately to their company accounts
Yes. Factors is absolutely compliant with your privacy requirements across GDPR, CCPA, and PECR. We're also SOC2 Type II certified: ensuring industry-standard protection across data security, availability, processing integrity, confidentiality, and privacy.
Most marketing automation and web analytics tools capture only 2%-5% of users who visit your website as most users do not identify themselves. Factors.ai helps identify visitors that such tools miss with IP-matching technology. We also factor-in firmographic features such as industry, location, headcount, revenue to empower granular analysis.
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